Privacy Policy

Effective Date: [16 July 2026]

I am Kritika, an independent freelance digital marketing professional operating under the name "Kritika Marketing" ("I," "me," "my") through my website kritikamarketing.com (the "Website"). I offer freelance digital marketing services, including SEO, Website Development (WordPress), Social Media Marketing, Content Marketing, Local SEO, and Digital Marketing Consulting ("Services") to small businesses, startups, and local businesses.

This Privacy Policy explains how I collect, use, disclose, and safeguard your information when you visit my Website or use my Services. Please read this policy carefully. By accessing or using my Website, you agree to the terms described here.

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1. Information I Collect

1.1 Information You Provide to Me

• Contact details: Name, email address, phone number, business name, and address.
• Inquiry and contact form data: Any information you submit through my contact forms, quote requests, consultation bookings, or email correspondence.
• Website and business details: URLs, business descriptions, marketing goals, or other information you share with me to deliver my Services.
• Payment information: Billing details necessary to process invoices (I do not store full payment card details; these are processed through secure third-party payment gateways).

1.2 Information Collected Automatically

• Log data: IP address, browser type, device information, pages visited, time and date of visit, and referring website.
• Cookies and tracking data: Information collected through cookies and similar tracking technologies (see Section 3).

1.3 Information from Third Parties

Data from analytics providers and other tools I use to manage client projects, where applicable and with appropriate authorization.

2. How I Use Your Information

I use the collected information for purposes including:

• Responding to inquiries and providing quotes or consultations
• Delivering, managing, and improving my Services (SEO, Website Development, Social Media Marketing, Content Marketing, Local SEO, and Consulting)
• Communicating with you regarding projects, updates, invoices, and support
• Sending relevant marketing communications, newsletters, or promotional offers (you may opt out at any time)
• Analyzing website usage to improve content, functionality, and user experience
• Complying with legal obligations and protecting my legal rights
• Preventing fraudulent activity and ensuring website security

I do not sell, rent, or trade your personal information to third parties for their marketing purposes.

3. Cookies and Tracking Technologies

My Website uses cookies and similar tracking technologies to enhance user experience and analyze site traffic.

3.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help me recognize repeat visitors, understand browsing behavior, and improve my Website.

3.2 Types of Cookies I Use

• Essential Cookies: Necessary for basic website functionality.
• Performance and Analytics Cookies: Help me understand how visitors interact with my Website (e.g., Google Analytics).
• Functional Cookies: Remember your preferences to improve your browsing experience.

3.3 Managing Cookies

You can control or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain parts of my Website.

4. Google Analytics and Third-Party Tools

I use third-party tools to monitor and analyze website traffic and to support my marketing services, including:

• Google Analytics – to understand visitor behavior and improve my Website
• SEO and marketing tools used in the course of providing Services to clients
• Social media platforms for content publishing and audience insights

These third-party providers may use cookies and similar technologies to collect information about your use of my Website and other websites over time. You can learn more about Google's data practices at Google Privacy & Terms.

I do not control the privacy practices of these third-party providers and encourage you to review their respective privacy policies.

5. Data Security

I take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include secure data storage, restricted access to personal information, and use of reputable third-party service providers.

However, no method of transmission over the internet or electronic storage is 100% secure. While I strive to protect your personal information, I cannot guarantee its absolute security.

6. Third-Party Links

My Website and marketing materials may contain links to third-party websites, tools, or platforms (such as client websites or social media platforms) that are not operated by me. I am not responsible for the content, privacy practices, or policies of these third-party sites. I encourage you to review the privacy policies of any third-party websites you visit.

7. Your Rights

Depending on applicable laws, you may have the right to:

• Access the personal information I hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information, subject to legal and contractual obligations
• Withdraw consent for marketing communications at any time
• Object to or restrict certain types of data processing

To exercise any of these rights, please contact me using the details provided in Section 9. I will respond to your request within a reasonable timeframe, in accordance with applicable law.

8. Updates to This Privacy Policy

I may update this Privacy Policy from time to time to reflect changes in my practices, legal requirements, or Service offerings. Any changes will be posted on this page with a revised "Last Updated" date. I encourage you to review this Privacy Policy periodically to stay informed about how I protect your information.

Continued use of my Website or Services after any changes constitutes your acceptance of the revised Privacy Policy.

9. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact me:

This Privacy Policy is intended to provide general guidance and reflects common privacy best practices for an independent freelance digital marketing professional. It is recommended to have this document reviewed by a legal professional to ensure full compliance with applicable Indian laws (such as the Digital Personal Data Protection Act, 2023) and any other regulations relevant to your business and clients.